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"An idea that is not dangerous is unworthy of being called an idea at all."

 

Jul 24th, 2009 @ 10:24 am

MINT.COM I just started using this website to get my moneyshit more organized and I’m really digging it so far.  This video is something I happened to see on Digg and it made me appreciate the brand even more.  Also, it made me think of how other brand websites could really benefit from having a unique POV like this on the current issues that are relevant to them. (For instance, imagine if a brand like Brita had something like this on the water shortage.)  I always found motion graphics to be an awesomely cool yet cheap way to hammer home a brand message.

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