bomb for brains
"An idea that is not dangerous is unworthy of being called an idea at all."
Aug 3rd, 2009 @ 11:36 amNEW LEGO STORE So I visited the new Lego store that opened in Dallas over the weekend. Overall, I was pretty impressed with what they did with the small amount of space available. Walking in was like walking into a pet shop or modern art museum. Different models and toy sets were placed in these little microcosms and surrounded by matching imagery. A great branding tactic to show how expansive and multi-faceted the world of Lego really is. Also, it’s just a cool way to display product variety in a retail environment. blog comments powered by Disqus« Older · Home · Newer » |
